Resumen

CAMACHO, J.H.; AGUILAR, I.  y  CERVANTES, F.. Trust, norms and participation in social networks: Analysis of two dairy farmer organizations of Puebla, Mexico. Arch. zootec. [online]. 2012, vol.61, n.234, pp.197-207. ISSN 1885-4494.  https://dx.doi.org/10.4321/S0004-05922012000200004.

This study examines the relationship between trust, norms and participation in social networks in two dairy organizations located in the Tecamachalco basin of the State of Puebla, Mexico. For the analysis we utilize principal components, correlation and multiple linear regression. Principal component analysis revealed three underlying factors. We performed a reliability analysis for each component to determine the degree of consistency of the additive scale constructed. Then, we built a linear multiple regression model with trustiness as the dependent variable; shared norms and participation in groups were used as explanatory variables (also controlling by producers' age and sex, herd's size and organization affiliation). Analysis of variance concludes that the model is statistically significant (p<0.05). A positive and statistically significant relationship of shared norms and participation with trustiness is confirmed. Nevertheless, the results suggest that although expected theoretical relationships work well, there is some specificities for each group.

Palabras clave : Principal component analysis; Latent variables.

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