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Enfermería Global

versão On-line ISSN 1695-6141

Resumo

SANCHEZ-CONDE, Javier et al. Qualitative analysis of the twitter account of the Federation of Associations of Midwives of Spain. Enferm. glob. [online]. 2022, vol.21, n.67, pp.488-513.  Epub 19-Set-2022. ISSN 1695-6141.  https://dx.doi.org/10.6018/eglobal.502891.

Introduction:

Twitter is the social network with the most users in which the Federation of Associations of Midwives of Spain (FAME) publishes content, and by studying your account, we can explain the characteristics and operation of FAME, in addition to understanding their interests through of the content analysis of your publications.

Methodology:

A qualitative ethnographic study was carried out to describe and explain the elements that make up the social network system built by FAME through twitter, taking into account its evolution, structure and interactions through the published tweets.

Results:

358 tweets were obtained, classified in three coding matrices related to: Associations of Midwives of Spain, Mentions of the FAME twitter account and Categories of the FAME tweets.

Discussion:

Social activity on Twitter was intense in the first years and scarce in the last due to the COVID-19 pandemic, unlike most scientific associations. FAME uses its account to disseminate information related to women's health and the visibility of midwives, relating it to current issues.

Conclusions:

Due to their growing impact, social networks should serve as information systems between science and society, and professionals should know and use these types of tools. It is necessary to have sources of information that reflect the health of women and the FAME demonstrated its knowledge of this fact through its tweets published during the period analyzed.

Palavras-chave : Qualitative research; twitter; nurse midwives; Independent Practice Associations; social networking.

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